2005年，两个拥有音乐行业背景的兄弟决定将对声音的热爱引向另一种媒介：时尚。 Laurent和Arik Britton创立的巴黎品牌IRO将巴黎的精致与纽约的不逊（一种既时尚又摇滚的风格）融合在一起。《内省》纪念IRO成立15周年，彰显了一个影响了全球时尚，在纽约市、洛杉矶、迈阿密等地设有45家门店的品牌。这本设计精美的书介绍了20场时尚活动，由BenoîtPeverelli，Karim Sadli和Alex Cayley等知名摄影师拍摄。时尚作家Laurence Benaïm撰写的配文展示了该品牌的形象，并讲述了这两位设计师全程参与的一场活动。

In 2005, two brothers with a background in the music industry decided to channel their love for sound into a different medium: fashion. Laurent and Arik Britton’s Paris-based brand IRO remixes Parisian sophistication with New York sass, a look that’s both chic and rock ’n’ roll. Introspection marks IRO’s 15th anniversary and highlights the spirit of a brand that has influenced style worldwide, with more than 45 stores in New York City, Los Angeles, Miami, and beyond. This beautifully designed book features 20 fashion campaigns photographed by major names including Benoît Peverelli, Karim Sadli, and Alex Cayley, among others. Accompanying essays by fashion writer Laurence Benaïm showcase the brand’s identity and follow the designers throughout the making of a campaign.