每年，非常受欢迎的奢侈品牌爱马仕都会选择一个新的主题来庆祝即将到来的一年的创意方向。这种做法始于1987年，为了纪念该品牌成立150周年，从那时候起变成了一项深受喜爱的传统。

今年的主题是“一起玩耍”。爱马仕将用这本新的、豪华的立体书以时髦的方式来庆祝。本书选出了该公司的14款非常受欢迎的方围巾设计，既有原来的，也有近期的。精致的纸结构突显了围巾设计的深度和容量；斑马直立起后腿，精致的拱形树从书页上长出来，绘画的笔触从纸面上分离。这是你以前从未见过的爱马仕丝巾。

Every year, the iconic luxury brand Hermès chooses a new theme to celebrate its creative direction for the upcoming year. This practice began in 1987, marking the brand’s 150th anniversary, and has since become a beloved tradition―a way to combine the house’s proud, storied heritage with its creative vision for the future.

This year’s theme is ‘Let’s Play’, and Hermès is celebrating in style with this new, deluxe pop-up book. Featuring a selection of fourteen of the house’s iconic square scarf designs, both old and more recent, this book brings the designs alive with exhilarating ingenuity. Delicate paper constructions bring out the depth and volume within the scarf designs; zebras rear up, delicately arching trees grow from the page and painterly strokes detach themselves from the paper surface. This is the Hermès carré as you’ve never seen it before.